The IFA is staging a 12-hour protest outside an Aldi distribution centre in Naas, Co. Kildare today (Thursday, December 5th).
The farm organisation has stated that it is taking this form of action to demand a "significant and immediate" beef price increase.
The main message, being conveyed by the IFA today is, "All we want for Christmas is a fair price".
Joe Healy said that farmers are "sick of being short-changed" by beef processing plants and retailers on beef pice.
"The supply chain is delivering mega-profits for factories and retailers at the expense of farmers." the president added.
The IFA outlined that Irish prices are 20c/kg or €80/animal behind the Bord Bia price tracker and 50c/kg or €180 behind the UK price.
“Farmers won’t accept any more stalling or a Mickey Mouse price increase. There is no reason why we shouldn’t be at the EU export benchmark price,” he said.
“The supply chain is failing and today we are blocking it for 12 hours. We will continue to take action until processors give a significant price increase,” Healy concluded.
Image source: IFA \ Twitter